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Everything and Less: The Novel in the Age of Amazon

2021
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As the story goes: Jeff Bezos left a lucrative job to start something new in Seattle only after a deeply affecting reading of Kazuo Ishiguro’s Remains of the Day. But if a novel gave usAmazon.com, what has Amazon meant for the novel? In Everything and Less, acclaimed critic Mark McGurl discovers a dynamic scene of cultural experimentation in literature, with a confidence that rivals modernism. Its innovations have little to do with how the novel is written and more to do with how it’s distributed online. On the internet, all fiction becomes genre fiction, which is simply another way to predict customer satisfaction.

With an eye on the longer history of the novel, this witty, acerbic book tells a story that connects Henry James to E.L. James, Faulkner and Hemingway to contemporary romance, science fiction and fantasy writers. Reclaiming several works of self-published fiction from the gutter of complete critical disregard, it stages a copernican revolution in how we understand the world of letters: it’s the stuff of high literature – Colson Whitehead, Don DeLillo, and Amitav Ghosh – that revolve around the star of countless unknown writers trying to forge a career by untraditional means, Adult Baby Diaper Lover erotica being just one fortuitous route. In opening the floodgates of popular literary expression as never before, the Age of Amazon shows a democratic promise, as well as what it means when literary culture becomes corporate culture in the broadbest but also deepest and most troubling sense.

About the Author

Mark McGurl's scholarly work centers on the relation of literature to social, educational and other institutions from the late 19th century to the present. He is the author of The Program Era: Postwar Fiction and the Rise of Creative Writing (Harvard), which was the recipient of the Truman Capote Award for Literary Criticism for 2011.

McGurl’s previous book was The Novel Art: Elevations of American Fiction after Henry James (Princeton). He has also published articles in journals such as Critical Inquiry, Representations, American Literary History, and New Literary History. He teaches a range of classes on American literature and related topics.

McGurl received his BA from Harvard, then worked at the New York Times and the New York Review of Books before earning his PhD in comparative literature from Johns Hopkins. He has held fellowships from Office of the President of the University of California and the Stanford Humanities Center.